{"id":4510,"date":"2023-03-24T14:40:07","date_gmt":"2023-03-24T13:40:07","guid":{"rendered":"https:\/\/barcelona.wordcamp.org\/2023\/?post_type=wcb_session&#038;p=4510"},"modified":"2023-05-14T17:03:29","modified_gmt":"2023-05-14T16:03:29","slug":"ecommerce-para-dummies-que-monto","status":"publish","type":"wcb_session","link":"https:\/\/barcelona.wordcamp.org\/2023\/session\/ecommerce-para-dummies-que-monto\/","title":{"rendered":"eCommerce para &#8220;dummies&#8221;: \u00bfQu\u00e9 monto?"},"content":{"rendered":"\n<p>Quiero hacer un repaso de los modelos de negocio de comercio electr\u00f3nico que pueden implementarse para vender online con WordPress.<br>Hablar\u00e9 de una tienda tradicional (ya sea con productos tangibles o descargables), de un nicho-comisionista, de un marketplace y del dropshipping, dando ejemplos y explicando pros y contras desde el punto de vista de la gesti\u00f3n m\u00e1s de negocio que t\u00e9cnica.<br>Hablar\u00e9 de plugins por encima, indicando uno o dos con los que se pueden implementar estos modelos.<br>Tambi\u00e9n incorporar\u00e9 recomendaciones muy b\u00e1sicas de marketing digital para triunfar con cada opci\u00f3n.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-wordpress-tv wp-block-embed-wordpress-tv wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"VideoPress Video Player\" aria-label='VideoPress Video Player' width='500' height='281' src='https:\/\/video.wordpress.com\/embed\/RfvKBkey?hd=1&amp;cover=1' frameborder='0' allowfullscreen allow='clipboard-write'><\/iframe><script src='https:\/\/v0.wordpress.com\/js\/next\/videopress-iframe.js?m=1674852142'><\/script>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Quiero hacer un repaso de los modelos de negocio de comercio electr\u00f3nico que pueden implementarse para vender online con WordPress.Hablar\u00e9 de una tienda tradicional (ya sea con productos tangibles o descargables), de un nicho-comisionista, de un marketplace y del dropshipping, dando ejemplos y explicando pros y contras desde el punto de vista de la gesti\u00f3n [&hellip;]<\/p>\n","protected":false},"author":292556,"featured_media":0,"template":"wp-custom-template-plantilla-single-sessio-esp","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1683384300,"_wcpt_session_duration":2700,"_wcpt_session_type":"session","_wcpt_session_slides":"https:\/\/barcelona.wordcamp.org\/2023\/files\/2023\/05\/Maria-Otero-Sole-CA-Presentacio-ponencia-WCBCN2023.pdf","_wcpt_session_video":"https:\/\/wordpress.tv\/2023\/05\/09\/ecommerce-per-a-dummies-que-munto\/","_wcpt_speaker_id":[4233],"footnotes":""},"session_track":[1079869],"session_category":[1079870],"class_list":["post-4510","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-track-2-es","wcb_session_category-ponencia-en-catala"],"jetpack_sharing_enabled":true,"session_date_time":{"date":"06\/05\/2023","time":"15:45"},"session_speakers":[{"id":"4233","slug":"maria-otero-sole-2","name":"MARIA OTERO SOL\u00c9","link":"https:\/\/barcelona.wordcamp.org\/2023\/speaker\/maria-otero-sole-2\/"}],"session_cats_rendered":"Pon\u00e8ncia en catal\u00e0","_links":{"self":[{"href":"https:\/\/barcelona.wordcamp.org\/2023\/wp-json\/wp\/v2\/sessions\/4510","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/barcelona.wordcamp.org\/2023\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/barcelona.wordcamp.org\/2023\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/barcelona.wordcamp.org\/2023\/wp-json\/wp\/v2\/users\/292556"}],"version-history":[{"count":2,"href":"https:\/\/barcelona.wordcamp.org\/2023\/wp-json\/wp\/v2\/sessions\/4510\/revisions"}],"predecessor-version":[{"id":9574,"href":"https:\/\/barcelona.wordcamp.org\/2023\/wp-json\/wp\/v2\/sessions\/4510\/revisions\/9574"}],"speakers":[{"embeddable":true,"href":"https:\/\/barcelona.wordcamp.org\/2023\/wp-json\/wp\/v2\/speakers\/4233"}],"wp:attachment":[{"href":"https:\/\/barcelona.wordcamp.org\/2023\/wp-json\/wp\/v2\/media?parent=4510"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/barcelona.wordcamp.org\/2023\/wp-json\/wp\/v2\/session_track?post=4510"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/barcelona.wordcamp.org\/2023\/wp-json\/wp\/v2\/session_category?post=4510"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}